滴滴香濃心酥包裝形象

Nougat Cracker Packaging

滴滴香濃心酥包裝形象
Year
2022
Client
滴滴香企業社
Production
K9 Design
Photographer
WU2 studio Sam
Art Director
Kevin
Design
Kevin

濃心酥為滴滴香所開發的一款茶點心 酥脆餅皮融入濃郁茶香內餡 而我們想強調口味多層次產品內餡, 在包裝設計上用兩色區分傳達「夾心」概念 並在紫色的區塊用了局部上光的加工 隱含茶葉在其中 使包裝富有創意且口味多層次的一款茶點心‍

Thick Heart Crisp is a tea dessert crispy crust developed by DiDi Xiang with a rich tea fragrance filling and we want to emphasize the filling of the product with multi-level flavors.

In the packaging design, two colors are used to convey the concept of "sandwich" and the purple color is used. The block uses a partial glazing process to conceal the tea leaves in it, making the packaging creative and a tea snack with multiple flavors.